Motorola: No hard evidence of BYOD cost savings #AppsWorld

Motorola: No hard evidence of BYOD cost savings #AppsWorld

Motorola: No hard evidence of BYOD cost savings #AppsWorld

1 comment 📅15 September 2013, 02:45


Motorola: No hard evidence of BYOD cost savings #AppsWorld

According to Noel Massey, solutions architect at Motorola, there is no “conclusive” data out there which confirms bring your own device (BYOD) is a cost-saving mechanism.

Massey, who was speaking in the Apps World Europe enterprise track, had in his presentation a slide which outlined the purported pros and cons with a personal device policy.

The bad outweighed the good; security, loss of control, support difficulties, and legal and testing issues, compared to the pros which were cost savings, improved morale and increased productivity.

Plenty of papers have come out over the years questioning the validity of BYOD cost benefits, and Massey admitted: “We have not seen conclusive data either way over whether there’s cost savings or not.”

Massey also noted that there is “no universal answer” for best practice in enterprise app development. “There is a best process, but not the best overall solution,” he added.

So what are these rules to live by? Massey outlined four processes:

  • Expect change
  • Know the total cost of ownership (TCO) – taking into account everything, from development to deployment, help desks and calculating the cost of downtime
  • Ensure the customer-facing and employee-facing app dev teams are at least talking to each other
  • Realise cross-platform solutions are preferred in the majority of situations

It’s definitely worth considering, given research last month from FeedHenry revealed how fewer than one in 10 enterprises have a mobile app strategy.

Yet change – at an ever-increasing pace – was at the heart of Massey’s talk.

“Enterprises used to buy millions of dollars of stuff every couple of years,” Massey noted, adding: “Now it’s really changing.” Similarly, he stressed caution in choosing the right mobile OS to go forward.

“Five years can change the landscape [in mobile OS],” he said. “And guess what? It’s not just a big four game anymore.

For the future though, Massey envisages a more congested device landscape, predicting that “a lot more companies from different backgrounds will be making devices.”

“I think we’re going to see a lot more varied devices,” he said. “I think you’ll see these new OSs, new specific devices pop up in the enterprise, and I think that is going to have to be dealt with.

“It’s just expected. We’re not consolidating into two winners, we’re going to see more and more variety in devices.”

But is this going to be a good thing, or will it cause endless headaches for company execs?

Find out more about the issues surrounding BYOD and enterprise mobility at Enterprise Apps World in London on 17-18 June.

1 Comment

  1. 
Paul_Werner
    19 September 2013, 02:45 Paul_Werner

    Thanks, I was wondering the same

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